• Sony 50 Inch Bravia 7 II True RGB 4K AI Google TV with Gemini K50XR70M2 [2026]

    $2,670
    $529 (17%) off RRP of $3,199
    $529 (17%) off RRP of $3,199

    Sony 50 Inch Bravia 7 II True RGB 4K AI Google TV with Gemini K50XR70M2 [2026]

    $2,670
    $529 (17%) off RRP of $3,199
    $529 (17%) off RRP of $3,199
    Add to Wishlist
    Up to 6 months interest free with Zip Money
    TV Size: 50 Inch
    Choose an optional Customer Care Plan
    • Overview
    • Specifications & manuals
    • Reviews
    • Legendary service
    • Delivery, services & returns
    • Questions & answers

    Overview

    The Sony BRAVIA 7 II TV Series delivers a captivating entertainment experience, combining advanced display technology with immersive sound to bring every movie, sport and TV show to life. Powered by Sony’s innovative True RGB technology, the BRAVIA 7 II independently controls red, green and blue LEDs to produce richer, more vibrant colours and exceptional realism from virtually any viewing position. Every scene benefits from enhanced colour depth and precision, revealing subtle details that draw viewers deeper into the action and emotion of the story.

    Designed to elevate picture performance without compromise, the BRAVIA 7 II combines the expansive colour capabilities of Sony’s flagship QD-OLED technology with the impressive brightness of Mini LED. This powerful combination delivers enhanced colour volume and greater colour accuracy, ensuring images appear natural, lifelike and consistently stunning across a wide range of content. From brilliant highlights to deep shadow detail, True RGB technology reproduces subtle tonal gradations with remarkable precision, uncovering layers of depth that make every scene more engaging and realistic.

    The viewing experience is further enhanced by X-Wide Angle Pro, which preserves vibrant colour and natural contrast even when viewed from the side. Whether watching with family or entertaining guests, everyone in the room can enjoy the same impressive picture quality. Complementing the stunning visuals is Sony’s Acoustic Multi-Audio+ technology, which creates a more authentic and immersive sound experience by positioning audio where the action appears on screen. Dialogue, effects and music feel naturally connected to the picture, delivering greater realism and helping transform everyday viewing into a truly cinematic experience. Together, these advanced technologies make the BRAVIA 7 II Series an exceptional centrepiece for modern home entertainment.
    RGB Backlight Master Drive Pro

    Powered by Sony’s Backlight Master Drive, True RGB technology independently controls red, green, and blue LEDs. The result is exceptional colour volume, smoother gradation, wider viewing angles, and a more immersive cinematic experience.

    RGB Triluminos Max & Luminance Booster

    Combining the expansive colour performance of Sony’s flagship QD-OLED technology with the brightness of Mini LED, this advanced display system delivers greater colour volume, enhanced brightness, and remarkably accurate colour reproduction across every scene.

    X-Wide Angle Pro

    Enjoy consistent picture quality from virtually anywhere in the room. X-Wide Angle Pro preserves natural colour and contrast when viewed from the side, ensuring every seat benefits from a vibrant, cinema-like viewing experience.

    Google TV with Gemini & Smart Control

    Discover entertainment effortlessly with Google TV and Gemini voice control. Access over 10,000 apps and games, while the redesigned remote and BRAVIA Connect app provide intuitive control of settings, volume, and viewing preferences.

    Specifications & manuals

    key Specifications
    Brand
    Sony
    Model Number
    K50XR70M2
    Height (mm)
    640 mm
    Width (mm)
    1114 mm
    Depth (mm)
    54 mm
    Weight (kg)
    15.7 kg
    Finish Colour
    Black
    Finish Colour Description
    Black/Silver
    Accessories included
    AC Power Cord (Pig-tail 43mm, AUS/NZ, 2pin, flat blades), Voice Remote Control (RMF-TX840E), Batteries (LR03), Support Belt, Operating Instructions, Quick Setup Guide
    warranty
    Manufacturer Warranty
    1 Year
    Use
    Not intended or designed for commercial use.
    display
    Refresh Rate
    120 Hz
    Screen Technology
    Mini-LED
    Screen Size
    50 in
    Lighting Technology
    Mini LED Backlighting
    Local Dimming
    Yes
    audio
    Speaker Channels
    2
    playback
    Dolby Vision
    High Dynamic Range (HDR)
    HDR10+
    Upscaling
    USB File Playback
    smart Home Compatibility
    Google Assistant
    Compatible
    Chromecast
    Airplay
    smart Features
    Operating System
    Android 14
    Processor
    XR
    Voice Control
    Energy Consumption Calculator
    According to the Standard Test, this product utilises $113.68 of energy.
    connectivity
    Bluetooth
    Ethernet
    WiFi
    inputs
    HDMI Ports (IN)
    4
    HDMI Version
    2.1
    HDMI-eARC
    HDMI-ARC
    USB Ports
    2
    additional Dimensions
    Height with Stand
    720 mm
    Width with Stand
    1114 mm
    Depth with Stand
    183 mm
    Weight with Stand
    19.3 kg
    Stand Size (W x D)
    481 x 183mm
    VESA Mount
    200 x 200
    energy Efficiency
    TV Energy Star Rating
    3.5
    Energy Consumption(kWh/annum)
    392
    other Features
    Year
    2026
    Features
    • XR Contrast Booster 20: Enhances brightness and contrast across the screen, revealing deeper blacks and more realistic highlights for greater picture depth.
    • XR Motion Clarity: Keeps fast-paced action smooth and sharp, reducing blur while preserving image brightness and detail.
    • Acoustic Multi-Audio+: Creates a more immersive listening experience with sound that closely matches the action on screen.
    • Acoustic Center Sync: Works with a compatible Sony soundbar to turn the TV into a dedicated centre speaker, helping dialogue appear to come directly from the screen.
    • Voice Zoom 3: Intelligently enhances speech clarity, making conversations easier to hear even during busy scenes, with additional support when paired with a compatible Sony soundbar.
    • X-Balanced Speaker: Specially designed speakers deliver clear, powerful audio with enhanced vocal clarity while maintaining a slim TV profile.
    • RGB Backlight Master Drive Pro: Precisely controls RGB backlighting to produce exceptional contrast, vibrant colours, and improved detail across bright and dark scenes.
    • X-Wide Angle Pro: Preserves colour accuracy and contrast from wider viewing positions, ensuring a great picture from almost anywhere in the room.
    country of Origin
    Origin
    Malaysia

    Reviews

    Rating snapshot

    5
    51
    4
    9
    3
    1
    2
    1
    1
    1

    Average customer rating

    Overall
    4.7

    Appliances Online's customer reviews are independently managed by Bazaarvoice, ensuring their accuracy and honesty. Vouchers are sometimes offered to verified buyers in exchange for their unbiased review.

    Learn more about Bazaarvoice Authentic Reviews Trust Mark
    Pros
    1-3 of 63 reviews
    PoppyT552026-10-06
    Gorgeous tv
    [This review was collected as part of a promotion.] Beautiful tv with amazing blacks and surprisingly decent built in audio as well. The tv stand blends in seamlessly with the wall, which is a bonus.
    bm562026-10-04
    Stunning TV
    [This review was collected as part of a promotion.] I’ve been a Sony Bravia owner for many years and my new Bravia 7ii TV certainly continues their tradition of first class, quality products. The pictures is brilliant. The pre-sale experience from Sony was efficient and caring. I would highly recommend this TV.
    Kyle942026-10-02
    Great tv 4 all!
    I’ve had this tv now for about a month. Replacing another Sony. You’ve done it again. This tv is perfect in a bright room. Really easy to set up. Especially with my cinema, perfect colours without me needing to calibrate. Adding on my Sony home theatre, using the s-centre has really improved watching tv while the kids are asleep. Massive improvement in voice.

    Legendary service

    The Appliances Online Net Promoter Score (NPS) is based on feedback from 89,897 people, collected between August 2024 to August 2025. Learn more about the Net Promoter Score (NPS).
    Excellent service
    Julia, Burleigh Waters, Queensland
    Just wanted to say how impressed I was
    Robyn, Dickson, ACT
    Prompt delivery as always and the best prices
    Alison, katoomba, NSW

    Delivery, services & returns

    Appliances Online is all about legendary service. We offer free next business day delivery, free connection, free removal and free recycling, and we even offer Saturday delivery and, in some locations, a Premium Delivery option that allows you to choose your own 2-hour delivery window.

    Questions & answers

    No-one has asked a question about this product yet. Want to be the first?
    I agree to the terms & conditions
    We're here to help 24/7 - for an immediate answer to your question, chat with one of our Live Chat agents below or call us on 1300 000 500 .

  • The vast number of options available on the market can quickly get overwhelming, whether you need to replace electronic devices that are suddenly malfunctioning, have to get a more energy-efficient model or want something that fits your household's changing needs. We know how challenging it can be to search for an ideal replacement and compare product information - which is why we're here to make it easy and efficient. Appliances Online is here to simplify the process so that you can confidently shop from home with the knowledge you have the support you need the whole time. Featuring over 8,000 unique products from the world's leading brands, Appliances Online is Australia's largest online store for appliances and home essentials. It doesn't matter if you're searching for Sony 50 Inch Bravia 7 II True RGB 4K AI Google TV with Gemini K50XR70M2 [2026] or similar products online because you can be certain we've got what you're looking for and so much more. We know your time and money are valuable, so we make it our mission to provide you with convenient service and a seamless experience to ensure you're completely satisfied with your purchase. You don't need to look further to experience unforgettable service - Appliances Online makes shopping for home essentials easier than ever.

    Selecting the ideal electronic device or home essential can be difficult, especially when both budget and features matter. No one knows this more than us, so we make the process of buying products like Reolink 12MP Security System with Color Night Vision PS6KB01-8, Panasonic 3D Blu-Ray Disc DVD Recorder with Twin HD Tuner DMR-BWT460GN and more as easy and convenient as possible. We created our site with simplicity in mind, providing a wide selection of products that cater to diverse needs, tastes and budgets. Plus, recognising that getting a good deal is important, we offer a Price Match Guarantee*. If the same item is offered at a lower price by an Approved Retailer, just jot down the price and location, and our team will match it to always give you good value. Appliances Online is here to make shopping stress-free, whether you're looking at high-end or budget-friendly items. With our legendary service and vast range of products, finding what you need is easier than ever, even if you're looking for Abey DG1 Drainer Grid, Armando Vicario Provincial Wall Mounted Overhead Shower with Hand Shower Chrome 800004. We'll take care of the shopping hassle, leaving you to fully enjoy your home.

    When you're ready to order new electronic devices or other home essentials, you can check if we deliver to your area before you order; just enter your postcode or suburb in the 'delivery location' bar on our site. If you have any questions about products from our Consumer Electronics collection, you can call us at 1300 000 500 and speak to a real person; our Sydney-based customer service team is here 24 hours a day, 365 days a year. Appliances Online offers Free, Next Day Delivery* to 95% of Australians, which means your order could likely be at your door the next day (Monday to Friday) if it's available. For select fridges, washing machines, dryers and microwaves, we provide Free Connection in areas where we use our own trucks to provide free delivery, allowing your new appliances to be set up at no added cost. We can also remove and recycle your old appliances for free - just select this option at checkout. We want you to be completely satisfied with your purchase, whether it's something from our Gaming category or Taps and Water page. Appliances Online delivers straight to your door; shop with us now!